To The Point

Who should help create your mobile application?

Aug 03 2016

Picking the right app developer is key for mobile success.
Picking the right app developer is key for mobile success.
There is a good chance your business has realized the growing impact of mobile devices. Just look around the office at how many employees have a smart device. There is also a good chance that many of these workers are using these smartphones and tablets to handle some form of work activity.

Because of this, many companies have started to look into different ways to get into the mobile landscape. This can mean either developing an application that makes it easier for customers to interact with your business or something internal that will be used by employees to streamline day-to-day processes.

However, knowing that it's time to create an application is one thing, but what about the steps needed to actually create these programs? A recent article from Business 2 Community examined the first step companies need to take.

"Making an app for you business may seem like a daunting task when you don't know anything about apps beyond how to download one off the App Store and open it on your phone," the article reads. "I'd assume you're aware that app development tends to require certain software, typically development kits, and knowledge about coding, but did you know there are a number of different ways you can develop a mobile business app for your small business?"

The piece goes on to talk about the four main avenues that businesses can choose. They include:

  • Creating the app yourself through open-source tools
  • Hiring a freelancer
  • Partnering with a development firm
  • Hiring an in-house development team

The choice here depends on the company's needs. However, by working with an experienced software application development firm, businesses gain access to a knowledge base that covers different platforms and can help organizations move smoothly into the mobile realm.